How to set up a Video Coaching assessment for graded skill demonstrations, with rubric-based scoring and human grader feedback.
Video Coaching is a paid add-on for Continu. If you don't see it in your admin panel, reach out to your Customer Success Manager or Sales Rep to confirm whether it's enabled for your org.
Video Coaching captures skill demonstrations on video and grades them against a rubric. It's the format for sales pitches, customer-service scenarios, instructional walkthroughs, and any program where the value is in seeing the learner demonstrate — not in their written answer. Compared to a standard Video Assessment, Video Coaching adds richer grading automations (multi-criteria rubrics, grader instructions, grader pool management).
For the strategic frame on assessment formats, see Assessments: Designing Knowledge Checks That Are Useful. For rubric design, see Setting up Grading Criteria for Video Assessments.
How to Create a Video Coaching Assessment
1. Open the Assessments tab. Navigate to Admin > Assessments > Add an Assessment. Select Video Coaching and click Next.
2. Fill in the basics. Title, Author Name, Description. Add tags if relevant. Click Next.
3. Set the grading criteria. Enter the Criteria Name, Description, and overall points for each. Use + Add Grading Criteria to add more. A multi-criterion rubric produces more consistent grading than a single overall score — especially for assessments where the learner is demonstrating multiple skills at once.
4. Configure Recording Type. Select Web Cam Video under Recording Type. Set the Recording Limit (1–30 minutes) to match the scope of the prompt.
Note: Google has stopped supporting Screen Recording with Voiceover. If your assessment needs both screen capture and learner narration, plan around this constraint.
5. Set attempts, viewing, and upload options. Choose how many attempts the learner has (1–5 or unlimited), whether they can view their prior attempts, and whether to allow file upload for pre-recorded video. Enter grader instructions if needed, then click Next.
6. Set learner-facing settings. Decide if learners see their completed grade and whether they see correct answers after failing an attempt (recommend only enabling for informal assessments). Set the Minimum Passing Grade.
Tip: For informal assessments where a passing grade isn't necessary, set Minimum Passing Grade to 0%.
7. Set the retake policy. One to five attempts, or unlimited. See Assessment Settings for retake policy guidance.
8. Set the graders. Configure who's eligible to grade — manager, buddy, or assigned graders. See Assessment Grader Settings for grader pool design and notification setup.
9. Preview and publish. Click Next to preview, then Create to publish. The assessment is now ready for distribution.
Considerations
Use the rubric structure to define what's being measured. A Video Coaching assessment with one overall score collapses everything into one number. A rubric with 3–5 criteria (each scored separately) gives graders structure and learners actionable feedback.
Make criteria observable, not inferred. "Demonstrates empathy" is hard to score consistently. "Restates the customer's concern in their own words" is observable. See Setting up Grading Criteria for Video Assessments for the rubric design framework.
Provide grader instructions. The grader instructions field is where you give the rubric context — what "passing" looks like, what to weight heavily, common patterns to watch for. Without these, graders apply their own judgment, which varies.
Match the recording limit to the prompt scope. A 30-minute limit on a 3-minute pitch encourages over-recording. A 5-minute limit on a complex scenario cuts learners off mid-demonstration. Match the limit to the actual scope.
Allow file upload for high-stakes recordings. Inline webcam recording is one-and-done by default. For high-stakes assessments where learners need to prepare, retake, or get a clean recording, enable the file upload option.
Configuration Pitfalls
Single Overall Score on a Multi-Skill Prompt. If the prompt asks the learner to demonstrate multiple skills, a single overall score doesn't help the grader or the learner. Use a multi-criterion rubric.
No Grader Instructions. Even a well-designed rubric produces inconsistent scores when graders don't have shared context. Use the grader instructions field; pair it with a brief calibration session before launch.
Web Cam Recording Without Upload Option for High-Stakes Programs. For certifications and high-stakes assessments, allow file upload so learners can prepare and produce a clean recording.
Showing Correct Answers on Formal Assessments. Video Coaching doesn't have "correct answers" the way text assessments do, but enabling related toggles can produce confusing learner messaging. Reserve any "show answers" behavior for informal or practice assessments.
Skipping Calibration. A grader pool applying a new rubric to subjective video work needs calibration before grading at scale. Without it, scores vary across graders.
Where This Fits
You're here because you're building a Video Coaching assessment. The rubric design framework lives in Setting up Grading Criteria for Video Assessments. The grader settings live in Assessment Grader Settings. The learner-facing settings live in Assessment Settings. Once published, see Assigning an Assessment for assignment paths.
See Also
- Assessments: Designing Knowledge Checks That Are Useful — the strategic anchor.
- Setting up Grading Criteria for Video Assessments — rubric design.
- Assessment Grader Settings — who can grade.
- Grade a Video Assessment — the grading automation after submission.
- Create a Video Assessment — the non-add-on video assessment path.
- Create a Screen Recording Assessment — for screen-share demonstrations.
Video Coaching turns demonstrated skill into structured, rubric-graded feedback. A clear prompt and a well-designed rubric make it work.